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Written by Mithelesh Kumar - 4 min read

The True Potential of Generative AI for Customer Success

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<p>Generative AI has been creating waves in the tech industry in recent months with its ability to generate text, images, audio, and even memes. But beyond the buzz and hype, how can this revolutionary technology be applied to the field of customer success? As a decade-long experienced data scientist and B2B entrepreneur in the SaaS domain, I have been following the conversations around the potential of generative AI for customer success. I have seen the excitement and curiosity around this technology but also the confusion and lack of understanding of its practical applications. Beyond the buzz, a lot can be done in CS using generative AI if applied in a thoughtful way!</p>
<h5>CUSTOMER SUCCESS IS HIGHLY HUMAN-INVOLVED AND CONTEXT DRIVEN SPACE</h5>
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<p>The field of customer success is highly human-involved, requiring a deep understanding of customer needs and context. But various elements of the customer success process can benefit from the power of generative AI. For example, building strategies for customer retention and revenue growth is a crucial and challenging aspect of customer success. But validating and executing these strategies effectively is even more crucial for success. </p>
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Tag:
Chatboot,
Intelligence,
Big Data

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